What Is the ROI of RelationLens?

An estimated $1.1M of annual benefit per $100M of revenue, a 16.6x five-year net return after every cost, and payback in about four months.

By Avik Ghosh, Managing Founder, illuminis

The Estimated Value

• $1.1M estimated annual benefit per $100M of revenue
• 16.6x net return over five years, after every cost
• About four months payback from the day the first mailbox connects

Where It Comes From

• About $959,500 in new revenue from discovered contacts, after a 50% realization haircut
• About $50,400 in contact data no longer bought
• About $27,400 in fewer manual privacy requests
• About $23,600 in less manual contact work

Read more in The ROI of Employee Approved Contact Discovery, or see RelationLens.